The MapMetrics business model is fully designed to increase the earnings of our community. Visualizing the value of your data is key to understanding the bigger picture. Members of the community maintain the platform and should therefore be rewarded for their participation. You make the platform, you get the rewards.
Advertisers and third parties will have to purchase MMAPS tokens to make use of the business side of the platform. By doing so, they will pay the community indirectly for the data shared with the MapMetrics network.
Third parties will use the same tokens as the community is earning which will determine the fair value of your data.
This is the new way of navigating. You make the platform, you get the rewards.
There are three main revenue streams which the data packages and platform will be used for to make profit for its users.
The MapMetrics crypto navigation platform is home to a whole new way of advertising. Advertisers have the possibility to drop their ads in a coupon or NFT format. When users drive by these ads they will be added to their wallets automatically. This opens a door to a hyper-efficient way of geolocated advertising, making targeting the right audience more effective and generating a frictionless experience for both user and advertiser.
Geolocation-focused data is truly valuable and with the implementation of our SPTs, it’s even more precise. By creating a new in-depth vehicle-specific data package for public and private institutions, policy and business decisions can be implemented more accurately – the in-depth data sets will be a game-changer.
Map APIs are used for countless purposes, from scooter rentals, taxi services, and other location-based apps and websites. Making use of a Web 3.0 approach, MapMetrics is able to create a community-driven map API that will always be up to date.
Third parties will be onboarded and able to promote their services. Companies like scooter rentals, taxi apps, and even electric charging of your vehicle at a fuel station will be available in one place. Users will be able to pay for these services using their MMAPS straight from their wallets without leaving the app.