Privacy Policy
Date last updated: 15/08/2022
MapMetrics B.V. (“Company,” “we,” “us,” or “our”) offers services through the website (http://www.mapmetrics.org) and through a mobile app. Services provided under the mobile app include mapping, GPS navigation services through which users can earn Crypto and NFTs while driving and get an insight into real-time updates on road conditions.
This Privacy explains how we collect, use, and disclose your information and will help you understand your privacy rights and choices. If you still have any questions or concerns or believe if your privacy has been compromised whilst using our services, please contact us at privacy@mapmetrics.org.
WHAT INFORMATION DO WE COLLECT?
Personal Information Provided by You.
Account information: information required for setting up an account such as email address and Solflare wallet ID, gender, age, and vehicle. We will explicitly indicate the fields for mandatory completion. If you do not enter the requisite data in these fields, you may not be able to register your Account.
Information that you choose to share: information that you choose to share with use, including a username you have chosen, “home” or “work”, other “favorites”, destinations you may travel to, search queries, and Your voice and audio information when you use voice and audio features.
All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.
Personal Information we collect as you use our services
The Data we collect from you through our App may include:
- Location and route information (e.g. through GPS signals (combined with a time-stamp), IP address and other information from sensors and receivers on your mobile device on which the pplication is installed and activated Special Position Tracker (SPT)). This location and route information is saved to a route history of all of the journeys you have made while using the Application. The types of location data we collect depends in part on your device and account settings. For example, depending on your selected device settings and/or your account settings we may collect information about your location and travel (or lack thereof) also while you are not using the app, in order to be able to tell you when to leave for planned drives, notify you about bad traffic in your area, provide you parking assistance, analyze how effective our ads are and more;
- Your views and interactions with content and ads (e.g. through pseudonymous advertising ID, cookie ID, or similar information about your browser or device)
- Device information (e.g., make, model, operating systems, and other similar information)
- How often you use our services and for how long, your device information (e.g., make, model, operating systems, and other similar information), unique identifiers (e.g. Pseudonymous advertising ID, cookie ID, or similar information about your browser or device), operating system type & version, battery usage.
The Data we collect from you from the Website may include:
- IP Addresses;
- Browser information;
- Information pertaining to devices, network, protocols and software;
- Data and time of visit;
For more information on how we use cookies on our website. Please see our Cookie policy here.
HOW DO WE PROCESS YOUR INFORMATION?
Most of the personal information we process is provided to us directly by you for one of the following reasons:
We use the information that you have given us to:
- Provide our services:
- To facilitate account creation and authentication and otherwise manage user accounts. We may process your information so you can create and log in to your account, as well as keep your account in working order.
- Use your location and route information and/or search query history to provide navigation services, best route choices, traffic alerts and to provide information about sites, shops and other places and attractions in your close vicinity;
- Provide personalized services, including content and ads
- We use the information we collect to operate the Services and to customize your experience with the Services. For example, we may use your “home” and “work” and other “favourites” information (if you choose to provide such information) or route history to offer routes based on how you’ve chosen to travel between favourite destinations in the past. Based on your past activity on the Services we may also suggest to you drive predictions and common destinations where you use the app to navigate to and personalize your ETA.
- To provide advertising services, including personalized ads based on your interests and past activity, in accordance with this Privacy Policy.
- Earn Crypto:
- We sell your Data to companies for advertising, analytics, and research at fair market value and in turn, a portion of this revenue is given to you.
- Measure performance
- We use data for analytics and measurement to understand how our services are used. For example, we analyze data about your usage of the Services to do things like optimize product design. We also use the data we collected about the ads you view or interact with (e.g. click on) to help advertisers understand the performance of their ad campaigns and to provide them with aggregated reports. We may also use data to measure the usability and effectiveness of our own marketing efforts on third-party sites or platforms.
- Maintain & improve our services
- We also use your information to ensure our services are working as intended, such as tracking outages or troubleshooting issues you report to us. And we use your information to improve the service or to develop new features or services. For example, we may use your route information to improve the accuracy of our mapping and navigation data.
- Communicate with you
- We also use your information to send you updates, notices, announcements, users’ requests and additional information related to the Services (including through push notifications, email address and SMS);
- We may also use your information to conduct surveys and questionnaires; And if you contact us, we may keep a record of your request in order to help solve any issues you might be facing.
- Subject to your prior indication of consent (to the extent required under applicable law), we may also use the email address that you provided to send you promotional and/or marketing materials. At any time, you may choose not to receive such materials by clicking on the “Unsubscribe” link in the email messages that we may send to you. In any case, we will not share your contact details with any advertiser, unless explicitly permitted or required by law.
- Where there are legal obligations:
- To comply with any applicable law and assist law enforcement agencies under any applicable law, when MapMetrics has a good faith belief that our cooperation with the law enforcement agencies is legally mandated or meets the applicable legal standards and procedures;
- To detect abuse and illegal activity; to detect and prevent fraud, misappropriation, infringements, identity theft and other illegal activities and misuse of the Services;
WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR PERSONAL INFORMATION?
We only process your personal information when we believe it is necessary and we have a valid legal basis to do so under applicable law. This includes:
- to comply with laws,
- to provide you with services
- to enter into or fulfill our contractual obligations,
- to protect your rights,
- to fulfill our legitimate business interests
- to protect vital interest.
Where we do not have one of the above legal basis to process your personal data, we will ask for your consent before using your information.
WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
We may need to share your personal information in the following situations:
- As necessary for the facilitation and operation of the Services. For example, making public road incidents you report and which are associated with your username and your location;
- If we are required, or reasonably believe that it is required by law to share or disclose your information;
- In any case of dispute, or legal proceeding of any kind between you and MapMetrics, or between you and other users with respect to, or in relation with the Services;
- In any case where MapMetrics reasonably believes that sharing information is necessary to protect against harm to the rights, property or safety of MapMetrics, our users, or the public as required or permitted by law, including to prevent imminent physical damage or damage to property;
- To detect, prevent, or otherwise address fraud, security, or technical issues;
- If MapMetrics is acquired by or merged into another entity (e.g. in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company).
- To collect, store, hold and manage your personal information through cloud-based or hosting services or a third party or a party affiliated or connected to MapMetrics, as reasonable for business purposes, which may be located in the European Union and potentially countries outside of your jurisdiction;
- To share personal information with companies or organizations connected or affiliated with MapMetrics, such as Techtics Engineering;
- To sell your Data to companies for advertising, analytics, and research at fair market value and in turn a portion of this revenue is given to you.
We may also share information which does not personally identify you with third-party transportation services.
HOW LONG DO WE KEEP YOUR INFORMATION?
We keep your information for as long as necessary to fulfill the purposes outlined in this privacy notice unless otherwise required by law.
We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). No purpose in this notice will require us keeping your personal information for longer than the period of time in which users have an account with us.
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
HOW DO WE KEEP YOUR INFORMATION SAFE?
We aim to protect your personal information through a system of physical, technological, and administrative measures.
We have implemented appropriate and reasonable physical, technological, and administrative measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.
DO WE COLLECT INFORMATION FROM MINORS?
We do not knowingly collect data from or market to children under 18 years of age.
You must be 18 years of age or older to use MapMetrics. No one under age 18 may provide any information to the App. We do not knowingly collect personal information from persons under 18. If you are under 18, do not use, register, or provide any information on the Website or App. Hence, we do not knowingly solicit data from or market to children under 18 years of age. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Services. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under the age of 18, please contact us at privacy@mapmetrics.org.
WHAT ARE YOUR PRIVACY RIGHTS?
In some jurisdictions (UK, EEA and other jurisdictions, you have certain rights under applicable data protection laws, subject to certain limitations.
You can make such a request by contacting us by using the contact details provided in the section “HOW CAN YOU CONTACT US ABOUT THIS NOTICE?” below. We will consider and act upon any request in accordance with applicable data protection laws.
Your rights under applicable data protection laws may include:
- Right of access – You have the right to ask us for copies of your personal information.
- Your right to rectification – You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
- Your right to erasure – You have the right to ask us to erase your personal information in certain circumstances.
- Your right to restriction of processing – You have the right to ask us to restrict the processing of your personal information in certain circumstances.
- Your right to object to processing – You have the right to object to the processing of your personal information in certain circumstances.
- Your right to data portability – You have the right to ask that we transfer the personal information you gave us to another organization, or to you, in certain circumstances.
- Your right to withdraw consent – If we are relying on your consent to process your personal information, which may be express and/or implied consent depending on the applicable law, you have the right to withdraw your consent at any time. You can withdraw your consent at any time by contacting us by using the contact details provided in the section “HOW CAN YOU CONTACT US ABOUT THIS NOTICE?” below.
- Your right to lodge a complaint – You have the right to complain to the local data protection supervisory authority if you think we are unlawfully processing your personal information.
You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you depending on your jurisdiction.
However, please note that this will not affect the lawfulness of the processing before its withdrawal, nor when applicable law allows, will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.
Self-service:
If you would at any time like to review or change the information in your account or terminate your account, you can log in to your account settings and update your user account.
Upon your request to terminate your account, we will deactivate or delete your account and information from our active databases. However, we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our legal terms and/or comply with applicable legal requirements.
If you have questions or comments about your privacy rights, you may email us at privacy@mapmetrics.org.
MapMetrics may use cookies and similar technologies on the Services. Cookies are packets of information sent by the Website’s servers to your web browser and then sent back by the browser each time it accesses the Website’s servers.
MapMetrics may use cookies for various purposes, such as to save you the need to re-enter your username and password each time you log in, to facilitate the use of the Website, to collect statistical information, to verify information, and to customize the Website to your personal preferences and for information security purposes.
Some of the cookies may expire when the session ends and you exit your browser. Other cookies are saved on your computer’s hard drive. If you wish to block the Website’s cookies, then please use the help button in your browser and follow the necessary instructions. However, bear in mind that disabling cookies may complicate or even prevent your use of the Website, or certain features thereof.
For more information visit our Cookie Policy.
CALIFORNIA PRIVACY RIGHTS
Applicability of the CCPA Privacy Notice
California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided below.
CCPA Privacy Notice
The California Code of Regulations defines a “resident” as:
(1) every individual who is in the State of California for other than a temporary or transitory purpose and
(2) every individual who is domiciled in the State of California who is outside the State of California for a temporary or transitory purpose
All other individuals are defined as “non-residents.”
If this definition of “resident” applies to you, we must adhere to certain rights and obligations regarding your personal information.
What categories of personal information do we collect?
We have collected the following categories of personal information in the past twelve (12) months:
Category | Examples | Collected |
A. Identifiers | Contact details, such as real name, alias, postal address, telephone or mobile contact number, unique personal identifier, online identifier, Internet Protocol address, email address, and account name |
YES |
B. Personal information categories listed in the California Customer Records statute | Name, contact information, education, employment, employment history, and financial information |
NO |
C. Protected classification characteristics under California or federal law | Gender and date of birth |
YES |
D. Commercial information | Transaction information, purchase history, financial details, and payment information |
NO |
E. Biometric information | Fingerprints and voiceprints |
NO |
F. Internet or other similar network activity | Browsing history, search history, online behavior, interest data, and interactions with our and other websites, applications, systems, and advertisements |
YES |
G. Geolocation data | Device location |
YES |
H. Audio, electronic, visual, thermal, olfactory, or similar information | Images and audio, video or call recordings created in connection with our business activities |
NO |
I. Professional or employment-related information | Business contact details in order to provide you our services at a business level or job title, work history, and professional qualifications if you apply for a job with us |
NO |
J. Education Information | Student records and directory information |
NO |
K. Inferences drawn from other personal information | Inferences drawn from any of the collected personal information listed above to create a profile or summary about, for example, an individual’s preferences and characteristics |
NO |
We may also collect other personal information outside of these categories instances where you interact with us in person, online, or by phone or mail in the context of:
- Receiving help through our customer support channels;
- Participation in customer surveys or contests; and
- Facilitation in the delivery of our Services and to respond to your inquiries.
How do we use and share your personal information?
More information about our data collection and sharing practices can be found in this privacy notice.
If you are using an authorized agent to exercise your right to opt-out we may deny a request if the authorized agent does not submit proof that they have been validly authorized to act on your behalf.
Will your information be shared with anyone else?
We may disclose your personal information with our service providers pursuant to a written contract between us and each service provider. Each service provider is a for-profit entity that processes the information on our behalf.
We may use your personal information for our own business purposes, such as for undertaking internal research for technological development and demonstration.
Your rights with respect to your personal data
Right to request deletion of the data — Request to delete
You can ask for the deletion of your personal information. If you ask us to delete your personal information, we will respect your request and delete your personal information, subject to certain exceptions provided by law, such as (but not limited to) the exercise by another consumer of his or her right to free speech, our compliance requirements resulting from a legal obligation, or any processing that may be required to protect against illegal activities.
Right to be informed — Request to know
Depending on the circumstances, you have a right to know:
- whether we collect and use your personal information;
- the categories of personal information that we collect;
- the purposes for which the collected personal information is used;
- whether we sell your personal information to third parties;
- the categories of personal information that we sold or disclosed for a business purpose;
- the categories of third parties to whom the personal information was sold or disclosed for a business purpose; and
- the business or commercial purpose for collecting or selling personal information.
In accordance with applicable law, we are not obligated to provide or delete consumer information that is de-identified in response to a consumer request or to re-identify individual data to verify a consumer request.
Right to Non-Discrimination for the Exercise of a Consumer’s Privacy Rights
We will not discriminate against you if you exercise your privacy rights.
Verification process
Upon receiving your privacy rights request, we will need to verify your identity to determine you are the same person about whom we have the information in our system. These verification efforts require us to ask you to provide information so that we can match it with information you have previously provided us. For instance, depending on the type of request you submit, we may ask you to provide certain information so that we can match the information you provide with the information we already have on file, or we may contact you through a communication method (e.g., phone or email) that you have previously provided to us. We may also use other verification methods as the circumstances dictate.
We will only use personal information provided in your request to verify your identity or authority to make the request. To the extent possible, we will avoid requesting additional information from you for the purposes of verification. However, if we cannot verify your identity from the information already maintained by us, we may request that you provide additional information for the purposes of verifying your identity and for security or fraud-prevention purposes. We will delete such additionally provided information as soon as we finish verifying you.
Other privacy rights
- You may object to the processing of your personal information.
- You may request correction of your personal data if it is incorrect or no longer relevant, or ask to restrict the processing of the information.
- You can designate an authorized agent to make a request under the CCPA on your behalf. We may deny a request from an authorized agent that does not submit proof that they have been validly authorized to act on your behalf in accordance with the CCPA.
- You may request to opt-out from future selling of your personal information to third parties. Upon receiving an opt-out request, we will act upon the request as soon as feasibly possible, but no later than fifteen (15) days from the date of the request submission.
To exercise these rights, you can contact us by email at privacy@mapmetrics.org, or by referring to the contact details at the bottom of this document. If you have a complaint about how we handle your data, we would like to hear from you.
DO WE MAKE UPDATES TO THIS NOTICE?
We may update this privacy notice from time to time. The updated version will be indicated by an updated “Revised” date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy notice frequently to be informed of how we are protecting your information.
Last modified: 15 August 2022
If you have questions or comments about this notice, you may email us at privacy@mapmetrics.org or by post to:
MapMetrics B.V.
Keurenplein 4
Amsterdam, Noord-Holland 1069 CD
Netherlands